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When we watch a film on the big screen, we see beautiful visuals, smooth scenes, and amazing sound. But do you know what makes all this possible? It is not just the shooting or acting – post-production plays a big role in giving the final look and feel to a…

In today’s fast-moving digital world, one picture can say more than a thousand words. This is especially true in the food industry. Whether you run a restaurant, café, cloud kitchen, bakery, or even a home-cooking business, the way your food looks in photos can make a big difference to your…

In today’s digital world, businesses are trying new ways to promote their products and services. One of the most effective and popular ways is using promotional videos. Whether your business is big or small, a good video can help your brand reach more people and grow faster. Let us understand…

In online shopping, customers cannot touch or try the product. They only see the photo. That’s why good product photos are very important. A clear, bright, and attractive image can bring more trust, more clicks, and more sales. You don’t need an expensive camera or studio setup. With some simple…

In today’s digital world, video is a powerful tool to connect with people. Whether it’s a corporate video, advertisement, documentary, or music video, every project follows a clear process. Let’s understand the 4 main stages of video production in simple terms. 1. Pre-Production—Planning the Video This is the first and…

The media and production industry is evolving rapidly with new technologies and creative ideas. From digital content to artificial intelligence, several trends are shaping the future of films, TV shows, advertisements, and online videos. Let’s explore some of the biggest trends that are changing the game. 1. Rise of Short-Form…

In today’s digital world, videos play an important role in marketing and brand building. A corporate video is a powerful tool that helps businesses connect with their audience, promote their services, and build trust. Whether you are a small startup or a big company, a well-made corporate video can take…

In modern filmmaking, achieving visually stunning results requires more than just great cinematography. Digital Intermediate (DI) is one of the key processes that enhance the look of a film, ensuring that every frame appears visually perfect. DI is the bridge between raw footage and the final cinematic output, helping filmmakers…

In the world of filmmaking, technology has revolutionized the way stories are told. One of the most significant advancements in this field is Computer-Generated Imagery (CGI). From creating breathtaking visual effects to bringing imaginary worlds to life, CGI has expanded the creative possibilities of filmmakers, allowing them to push storytelling…

In the world of video production, visuals are important, but audio plays an equally crucial role. A professional voiceover can transform an ordinary video into a powerful and engaging piece of content. Whether it’s a corporate video, advertisement, documentary, or explainer video, the right voice can add depth, emotion, and…

In today’s competitive world, ad films are more than just promotional videos—they are a form of storytelling that connects brands with their audience. A well-crafted ad film can evoke emotions, build trust, and leave a lasting impression. But what makes an ad truly impactful? The secret lies in the art…

In today’s digital world, videos are one of the most powerful tools for marketing, entertainment, and communication. But creating a great video is not just about shooting good footage. High-quality post-production plays a crucial role in making your video look professional, engaging, and impactful. Let’s explore how post-production can elevate…

Filmmaking has come a long way from traditional sets and practical effects. Today, Visual Effects (VFX) play a huge role in creating stunning and realistic scenes that were once impossible. From epic battle sequences to breathtaking fantasy worlds, VFX brings imagination to life on screen. Let’s take a look at…

Introduction Videos are a powerful way to promote your business, brand, or idea. Whether you need an advertisement, a corporate video, or a documentary, choosing the right video production company is very important. But with so many options available, how do you find the best one for your needs? Here…

Having the right equipment for video production is a must. For professionals, a camera that will deliver great video quality withflexibility and strong features means so much. Whether you make a film, a commercial, or content for social media, it is everything you need to raise the bar of your video production. Here’s why the Sony FX3 is becoming an essential for professionals. 1. Superior Image Quality Sony FX3 shoots fantastic 4K videos with great detail and color. The full-frame sensor gives you that cinematic look, even in low-light conditions. It is clear that the FX3 produces videos under bright sunlight or dimly lit conditions. 2. Compact and Lightweight…

  Video editing software has become something everyone who makes content, is a pro, or likes to make things needs in their toolbox. Here is a straightforward list of some of the best video editing software for whatever kind of need. 1. DaVinci Resolve The professionals and the color grading…

With the rapid developments in technology, corporate video making has emerged as one of the best ways to reach out to potential clients, partners, and employees. In today’s competitive landscape, where time is of the essence, corporate videos save time and communicate a large amount of information. Companies and organizations…

  These days, everything from social media posts to business ads uses videos. What is it about some movies that makes them stand out? Getting the right shot is often the key to finding the answer. A decent video shot can make people feel like they are part of the…

The team behind the success!! It’s relentless efforts of entire team under the guidance Founder and MD, Patra Electronics, Shri Kailash Chandra Patra that we have reached this milestone of 25th store. Special thanks to Mr. Mike Seo, Senior Vice President, Samsung India for always being an integral part of…